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'Big Gas' Ad Is Kmart's Latest Promotion to Play on Words
ABC News (blog)
In its new tongue-in-cheek ad “Big Gas,” the retailer promotes a special discount on gas. Throughout the spot, customers praise the “big gas” savings and “big gas” prices, but their repeated, rapid use of the phrase makes it sound as though they're ...

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Stop Tricking Us, Kid Tells McDonald's CEO
ABC News (blog)
The rare confrontation happened as CEO Don Thompson answered shareholders' questions at the fast food company's annual meeting in Oak Brook, Ill., Thursday. Hannah Robertson, whose mother Kia blogs about how parents can make healthy food ...

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Working with bloggers to promote your business
The Canberra Times (blog)
When it comes to promoting your business, an increasing number of entrepreneurs are reaching out to bloggers to write about their products and services. In the past, there were few options available to business owners. You could pay for advertising, or ...

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